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Sustainable Food2024

IIT Bombay Incubated Startup

ProMeat

Client

ProMeat (IIT-B Incubation)

Industry

Plant-Based Foods (FMCG)

Services

Sustainable Food

Overview

ProMeat is an IIT Bombay–incubated startup focused on creating plant-based meat alternatives for the Indian market. The brand approached LogicNodes to redesign their website with a clean, modern, and global look—similar to global brands like Impossible Foods—while ensuring a seamless, easy-to-manage backend for their non-technical team.

Client Challenges

Website lacked clarity in design and brand storytelling

No consistent use of brand colours or premium identity

Product updates required contacting a developer each time

Backend was complex and not suitable for non-technical founders

Website structure was not scalable for upcoming product launches

Goals & Requirements

A premium, international-quality website aligned with their brand

A simple backend to upload/edit products, images, and content

A scalable structure to support expansion into multiple product categories

Improved responsiveness, performance, and SEO

A design that increases trust and engagement

Our Solution

Design & Brand Identity

  • /Completely redesigned the UI with clean layouts and premium visual language
  • /Integrated brand colours consistently across the website
  • /Built a storytelling-focused section for mission, ingredients, and benefits

Development & Scalability

  • /Developed a custom backend/admin panel for easy management
  • /Enabled product, pricing, image, and content updates—no developer needed
  • /Built scalable categories for future product expansion

Performance & Optimization

  • /Improved page speed and reduced layout shift
  • /Implemented SEO-friendly structure and metadata
  • /Ensured mobile-first responsiveness

Ease of Use

  • /Admin panel designed for non-technical teams
  • /Intuitive UI making updates simple and stress-free

Key Features Delivered

Premium international UI/UX redesign

Custom Admin Panel for product & content management

Scalable product module for future launches

SEO-optimized and high-performance pages

Mobile responsive layouts

Enhanced brand storytelling

Results & Impact

Website now reflects international plant-based brand standards

Clear, premium, and consistent brand identity

Client can manage the entire website independently

Faster updates → reduced operational dependency

Increased clarity and engagement from customers

Strong digital presence supporting investor & customer trust

The Next Big Move

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